Modeling & Analytics

Advanced modeling and analytics comprise the core of RSG’s work and the value we bring to our clients. We have built a national reputation as a thought leader in developing and applying advanced modeling and analytical techniques to help our clients understand and predict complex human behavior and systems dynamics.

Consumer Financing Segmentation

A leading provider of patient financing for healthcare procedures planned to expand its offerings into other market segments. It targeted a growing segment with

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Mobile Device Portfolio Optimization

A leading mobile phone manufacturer needed to continuously and systematically assess its portfolio’s competitiveness in the global marketplace. In addition, new products needed to

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Northeast Driver Safety Behavior Segmentation

The New England Transportation Institute (NETI) was interested in better understanding issues of rural highway safety. The vastly higher rate of highway deaths experienced

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Apparel SKU Optimization

A leading apparel manufacturer had rack space for only 3-5 SKUs of shirts, and wanted to know which assortment would optimize sales and inventory

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Modeling Hiker Exposure to Transportation Noise

The Bear Lake corridor in Rocky Mountain National Park is one of the most heavily used areas of the park. It is attractive both

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Experiences Create Affinity Across Segments and Product Categories

For consumers, mobile devices represent an essential component of lifestyle. Our client built its market share leadership by offering devices with an iconic style

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Half Dome Cables Visitor Use Measurement and Modeling

The hike to the summit of Half Dome is among the most iconic and popular backcountry excursions for visitors to Yosemite National Park. The

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The Effect of Smart Growth Policies on Travel Demand

The Smart Growth Area Planning (SmartGAP) tool was developed as part of the of the SHRP 2 C16 project, “The Effect of Smart Growth

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Travel Model Improvement Program (TMIP) Program Support and Outreach

The Travel Model Improvement Program (TMIP) is a program within the FHWA Office of Planning that conducts research, provides technical assistance, and delivers training

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Williston-Essex Network Transportation Study (WENTS)

The Chittenden County Regional Planning Commission (CCRPC) commissioned the Williston-Essex Network Transportation Study (WENTS) — a “Network Management Plan” for implementing a mutually supportive

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Transit On-Call Travel Forecasting

RSG is currently on retainer with UTA to provide specialized travel forecasting support on an as-needed basis as UTA plans and expands its transit

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Airline Pricing Strategy

A major commercial airline was considering bundling convenience features with ticket fares to complement its basic “no-frills” offering and capture greater market share. By

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