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Better data means better decisions.
rMove is the world's most accurate approach for conducting location-aware market research.
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WHAT IS rMOVE™?

rMove is the world's most accurate approach for location-aware market research.

Mobile data collection is now the state of the practice. Spatially intelligent smartphone surveys are:

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Surveys are quick, engaging, and catered to participants.

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Location information is collected automatically and questions are asked of participants in real time.

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Longer data collection periods are possible due to lower participant burden.

Since its launch in 2014, more than 100,000 users have completed an rMove study. With a dedicated team of developers, rMove continues to evolve and remains highly customizable for measuring ongoing changes in day-to-day travel behavior. rMove is a flexible platform that can be the sole method of data collection or be used in concert with a multimodal survey or big data project.

Experts in market research, modeling and analytics, and software engineering built rMove with a focus on usability and an obsession with data quality.

The result? An app that raises the bar on measuring mobility and behavior. rMove is the simplest, most accurate approach for conducting location-aware market research.

APPLICATIONS

rMove facilitates all kinds of behavioral research.

rMove’s location-aware technology is powering the next generation of data collection and market research. The app is ideally suited for research in a range of fields and industries.

Applications Listing
> transportation
day-to-day, long-distance, freight and delivery, transit and shared modes, new mobility services
> behavioral science management
before and after, performance measurement, measuring attempts to change behavior, time use measurement
> consumer behavior
visitation behavior, outdoor ad exposure
> health
physical activity, air quality, safety, and infrastructure
> energy
electric vehicle and connected vehicle use, consumption activities
Dashboard
APP FEATURES
Dashboard

The rMove home screen shows available surveys and completion status.

Trip Overview-1
APP FEATURES
Trip Overview

Trip surveys first orient users before asking detailed questions about how they traveled and why they made the trip. They do this by showing the trip origin and destination on a map.

Trip Survey-1
APP FEATURES
Trip Survey

Trip surveys can ask a range of questions about users’ trips, including trip purpose, travel party, parking information, and electric vehicle charging.

Daily Survey-1
APP FEATURES
Daily Survey

Daily surveys can ask day-specific or typical behavior questions, including time spent teleworking, deliveries to home, and energy consumption at home.

User-Friendly Features-1
APP FEATURES
User-Friendly Features

Helpful tutorials highlight features to help users navigate the app. A dedicated user support team is available to answer respondent questions or to help troubleshoot.

Passive Data Collection-1
APP FEATURES
Passive Data Collection

Several smartphone sensors—including GPS, accelerometer, compass, and Wi-Fi—passively capture users’ movements. rMove then securely transmits this data to cloud-based servers.

rMove Intelligence-1
APP FEATURES
rMove Intelligence

Intelligent algorithms reduce user burden by anticipating survey answers for repeat and common trips inferring unique travel behaviors, such as short stops for drop-offs at school or work or short walks to transit.

Extended Duration Projects-1
APP FEATURES
Extended Duration Projects

rMove can be used over any desired timeframe. Collect data over longer periods of time with or without surveys. Capture only long-distance travel over a 12-month study. Or choose to turn surveys on/off at key junctures to reduce respondent burden and simply capture passively collected trip data.

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FAQs

Questions? Start here.

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Languages

CONTACT

Reach out with questions or to request a trial.

Questions about privacy? Read the rMove license agreement here.

rMove is developed and managed by RSG. You can review our privacy policy here.

Baton Rouge/SCAG
WHAT USERS SAY
"It was very easy to use! No confusion! Just answer the surveys and you were done!"

- Baton Rouge Capital Region
Transportation Study User

- Baton Rouge Capital Region
Transportation Study User

- Baton Rouge Capital Region
Transportation Study User

"I loved how meticulous it was in capturing my moves and travels. I felt that the app was well designed and built and was easy to use."

- Southern California Transportation Study User

- Southern California Transportation Study User

- Southern California Transportation Study User

Toledo/MWCOG
WHAT USERS SAY
"The accuracy of the trips were impressive. There was never a trip missed and always had a quick survey to take. Not time consuming."

- Toledo Moves Transportation Study User

- Toledo Moves Transportation Study User

- Toledo Moves Transportation Study User

"This was a GREAT way to accurately capture my travel patterns. Much more reliable than asking me what I did at the end of the day. It was very easy to use. GREAT app!"

- Regional Travel Study User

- Regional Travel Study User

- Regional Travel Study User

PSRC/Tampa Bay
WHAT USERS SAY
"I was pleasantly surprised when rMove started guessing the answers to my surveys after a couple of days. Very cool feature, saved time and the guesses were very accurate."

- Puget Sound Regional Travel Study User

- Puget Sound Regional Travel Study User

- Puget Sound Regional Travel Study User

"It was efficient and pretty cool. I'd actually like to have used it for a month to get a good picture of what most of my driving is all about."

- Tampa Bay Regional Travel Survey User

- Tampa Bay Regional Travel Survey User

- Tampa Bay Regional Travel Survey User

SACOG/SANDAG
WHAT USERS SAY
"It was easy and clear. I liked that after it learned some trips it guessed the details to make the survey faster."

- Sacramento Regional Transportation Study User

- Sacramento Regional Transportation Study User

- Sacramento Regional Transportation Study User

"It included a full range of options for biking and walking, and didn't assume I go everywhere by car."

- San Diego Regional Transportation Survey User

- San Diego Regional Transportation Survey User

- San Diego Regional Transportation Survey User

Whatcom/Triangle
WHAT USERS SAY
"It was far superior to the manual approach and certainly more precise."

- Triangle Travel Survey User

- Triangle Travel Survey User

- Triangle Travel Survey User

"It was easy, and the reminder notifications were helpful without being intrusive."

- Whatcom Regional Transportation Study User

- Whatcom Regional Transportation Study User

- Whatcom Regional Transportation Study User

NYCDOT/Ohio
WHAT USERS SAY
"Helping the city improve its efficiency and getting paid. What's not to like?"

- New York City DOT Citywide Mobility Survey User

- New York City DOT Citywide Mobility Survey User

- New York City DOT Citywide Mobility Survey User

"The app appearance and layout made it easy to use and intuitive."

- Ohio Moves Transportation Study User

- Ohio Moves Transportation Study User

- Ohio Moves Transportation Study User

BroomeTioga/CCRPC
WHAT USERS SAY
"Seemed intelligent, well purposed, in good cause. Impressed. Proud to help. Paid as promised."

- Broome-Tioga Transportation Study User

- Broome-Tioga Transportation Study User

- Broome-Tioga Transportation Study User

"I was amazed at its accuracy!"

-CCRPC Regional Transportation Survey User

-CCRPC Regional Transportation Survey User

- CCRPC Regional Transportation Survey User

MetC/Bay Area
WHAT USERS SAY
"Accurately records trips with little effort."

- Metropolitan Council Travel Behavior Inventory User

- Metropolitan Council Travel Behavior Inventory User

- Metropolitan Council Travel Behavior Inventory User

"It was a very well thought out app and anticipated almost all situations."

- Bay Area Transportation Study User

- Bay Area Transportation Study User

- Bay Area Transportation Study User

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