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Racial and ethnic minorities have traditionally been underrepresented and underserved in outdoor recreation areas. RSG’s Molly Ryan, Steve Lawson, and Abbie Larkin examined this issue alongside the National Park Service’s Steven Roberts and David Pettebone in the Journal of Park and Recreation Administration.
Their article, with research from the Castillo de San Marcos National Monument (CASA) in Florida, demonstrates how culturally competent focus groups can be used to engage minority communities in local national park units. By incorporating elements of cultural competence through focus group design, recruitment and retention, and conduct, and by making genuine attempts to incorporate community representation into park planning and decision-making, park managers can better engage and build long-term relationships with underrepresented communities.