A note from our CEO on COVID-19

Like many of our clients and collaborators, ensuring the well-being of our employees and the continuity of our business operations during the COVID-19 health crisis has been RSG’s top priority over the last month.

On March 13, we set into motion plans to transition to a fully remote workforce to comply with emerging state-mandated stay-at-home orders for nonessential businesses. We’re fortunate to have access to the talented people and technologies required to make the transition to remote work as seamless as possible for our employees and our clients.

At RSG, we’ve always felt it was our responsibility to proactively make a positive and significant impact on our clients and communities. Right now, fulfilling our responsibility means staying put to “flatten the curve” and stop community spread of COVID-19.

But this note isn’t about us. Every day, millions of Americans now wake up to routines disrupted, trips canceled, and workplaces shuttered. For many of these people, the future has never felt so uncertain. In just the last few weeks, I’ve read COVID-19 news stories contemplating the rise in remote work, the renewed importance of drone deliveries, and the popularity of telemedicine. If even a small percentage of these changes stick after COVID-19, our world may look quite different soon.

Unsurprisingly, many of our clients are now asking themselves what the “next normal” will look like and how soon it will arrive. I find these questions reassuring because they remind us that what we’re collectively enduring is only temporary. During these temporary challenges, RSG remains as committed as ever to collecting robust data and delivering actionable insights. Understanding behaviors in a complex system has never been an easy undertaking, but COVID-19 further raises the stakes and challenges us to think big.

As the nation continues to fight this battle against COVID-19, we’re seeing unprecedented actions taken by federal and state agencies. Americans are coming together in response.

As always, RSGers will continue to come together, even while working at a distance. As a small, employee-owned company focused on the success of our clients, we truly are in this together.

If you have any questions, or just want to learn more about how we’re thinking about some of the changes brought about by COVID-19, please reach out. We’re just a phone call or email away.

Stay safe and be well,

Stephen Lawe