RSG Analysts to Attend 2013 Advanced Research Techniques (ART) Forum
RSG analysts Jeff Keller and Pratt Hetrakul will be attending the Advanced Research Techniques (ART) Forum in Chicago, Illinois. The ART Forum offers a one-of-a-kind environment in which research practitioners, industry clients and academics come together to share ideas and learn about state-of-the-art quantitative methods for strategic and tactical marketing decisions. Topics range from new developments in established methodologies (e.g., choice modeling and conjoint analysis) to new online data sources and methodologies.