Household Travel Surveys

Understand How Your Region Really Moves

RSG sets the industry standard for household travel surveys. By combining probability sampling with selective, strategic use of non-probability methods and rMove®, our team delivers high-quality, representative travel data for states and regions. Clients rely on our household travel surveys to develop travel demand models, validate planning, and guide major investment decisions.

The global transportation landscape has become increasingly complex, and so has the data agencies use to guide policy and planning decisions.

• Travel behavior is shifting: Emerging technologies, new mobility options, and hybrid work patterns are changing how, when, and where people travel.
• Expectations are rising: Communities and stakeholders want plans that reflect current realities, equity goals, and future uncertainty.
• Better data is essential: Agencies need reliable, representative household travel data to understand behavior change and plan investments that improve mobility for everyone.

RSG helps agencies better serve their constituents and stakeholders by intelligently designing every household travel survey around its end use, ensuring that the captured information provides the precise inputs needed for accurate forecasts and plans.

• Design around the model: Our modeling experts, the end users of the data, shape each study from day one so what we collect aligns with how it will be analyzed.
• Pair rigor with real-world insight: We combine probability sampling, strategic non-probability methods, and rMove to capture complete, real-world travel patterns.
• Deliver data ready for decisions: We structure and document datasets so agencies can move quickly from data to evidence-based planning and investment decisions.