Megan Kelly is an experienced market researcher who specializes in designing and managing stated preference, MaxDiff, segmentation, and customer satisfaction studies for public and private sector clients. She integrates innovative survey methods with thoughtful sampling and analysis techniques to deliver actionable insights that inform planning and policy decisions.
At RSG, Megan leads research efforts that use online, address-based, and in-person sampling to capture high-quality data in diverse contexts. She has supported projects for agencies including the Massachusetts Port Authority, Metro Transit, the Federal Transit Administration, and the San Diego Association of Governments. Her work has addressed topics ranging from transit safety and equity to visitor mobility and airport access.
Megan is known for her clear communication, methodological rigor, and dedication to client goals. She is especially skilled at translating complex findings into strategies that support effective public engagement, service planning, and long-term investment decisions.
Education
- BS, Mathematics and Business Administration, University of Vermont
